8 Ways to Boost Your Automotive Shop’s Visibility on Google

8 Ways to Boost Your Automotive Shop’s Visibility on Google

Having a strong online presence is crucial for any automotive shop. Whether you’re a local repair shop or a specialty outfitter, showing up on Google is key to reaching more customers and growing your business. Here are eight proven strategies to increase your...
Is Your Website Invisible?

Is Your Website Invisible?

As an automotive shop owner, you understand the importance of having a top-notch website that showcases your services and products. But here’s a critical question: What good is a website if no one sees it? You can have the best website design, the most efficient...
7 Reasons Why Your Automotive Shop Needs Local SEO

7 Reasons Why Your Automotive Shop Needs Local SEO

7 Reasons Why Your Automotive Shop Needs Local SEO   More than ever, local search engine optimization (SEO) has become key to helping brick-and-mortar shops grow their business online. What is “local” SEO? Similar to regular SEO (tactically building your site to...
3 Ways You Are Losing Customers

3 Ways You Are Losing Customers

As an automotive aftermarket retailer operating in a brick-and-mortar setting, it’s critical to address the challenges posed by online competitors. To thrive in this increasingly digital landscape, it is crucial to focus on cultivating customer loyalty. In this...
How to Update Your Banners

How to Update Your Banners

As a brick-and-mortar reseller in the aftermarket, staying ahead in the online business world is crucial. One way you can do that is by keeping your website current and visually appealing. Today, we’ll highlight the importance of regularly updating your website...
Profit Margin vs. Product Markup: Percentages to Profitability 

Profit Margin vs. Product Markup: Percentages to Profitability 

Though they are often used interchangeably, markup and margin aren’t the same thing, and understanding the difference can ensure your shop stays in the black—and in business! This article will explain the difference between the two terms and how you can use that...