3 Ways You Are Losing Customers

3 Ways You Are Losing Customers

As an automotive aftermarket retailer operating in a brick-and-mortar setting, it’s critical to address the challenges posed by online competitors. To thrive in this increasingly digital landscape, it is crucial to focus on cultivating customer loyalty. In this...
How to Update Your Banners

How to Update Your Banners

As a brick-and-mortar reseller in the aftermarket, staying ahead in the online business world is crucial. One way you can do that is by keeping your website current and visually appealing. Today, we’ll highlight the importance of regularly updating your website...
Profit Margin vs. Product Markup: Percentages to Profitability 

Profit Margin vs. Product Markup: Percentages to Profitability 

Though they are often used interchangeably, markup and margin aren’t the same thing, and understanding the difference can ensure your shop stays in the black—and in business! This article will explain the difference between the two terms and how you can use that...
Boost Holiday Sales with Gift Certificates

Boost Holiday Sales with Gift Certificates

The holiday season is generally a welcome time of increased sales and foot traffic for truck accessory stores, speed shops and other retailers. What if we told you there was a simple way to get even more out of the critical shopping months of November and December—and...
Size Matters: A Guide for Sizing Images for Your Website

Size Matters: A Guide for Sizing Images for Your Website

Few things turn away online customers faster than slow load speeds, and one of the biggest culprits is images that are too large. WebsiteBuilderExpert.com found that one in four site visitors would abandon a website that takes more than 4 seconds to load. That’s a 25%...
How to Enable Gallery Mode for Image Grids

How to Enable Gallery Mode for Image Grids

When you’re shopping around for someone to hire, you probably try to find samples of their work before you decide to commit. A 2020 study revealed that 48% of consumers say their first interaction with a business plays a large role in determining loyalty. Want to...