Social media has become an essential tool for businesses in today's digital age. This is especially true for shops specializing in aftermarket accessories and performance parts, which can greatly benefit from using social media to reach and engage with their target...
Andy Stacy
Profit Margin vs. Product Markup: Percentages to Profitability
Though they are often used interchangeably, markup and margin aren’t the same thing, and understanding the difference can ensure your shop stays in the black—and in business! This article will explain the difference between the two terms and how you can use that...
Boost Holiday Sales with Gift Certificates
The holiday season is generally a welcome time of increased sales and foot traffic for truck accessory stores, speed shops and other retailers. What if we told you there was a simple way to get even more out of the critical shopping months of November and December—and...