by Steven Perrotta | Oct 23, 2024 | Tips & Tricks
As an automotive shop owner, you understand the importance of having a top-notch website that showcases your services and products. But here’s a critical question: What good is a website if no one sees it? You can have the best website design, the most efficient...
by Steven Perrotta | Aug 5, 2024 | Tips & Tricks
7 Reasons Why Your Automotive Shop Needs Local SEO More than ever, local search engine optimization (SEO) has become key to helping brick-and-mortar shops grow their business online. What is “local” SEO? Similar to regular SEO (tactically building your site to...
by Andy Stacy | Feb 9, 2024 | Tips & Tricks
As an automotive aftermarket retailer operating in a brick-and-mortar setting, it’s critical to address the challenges posed by online competitors. To thrive in this increasingly digital landscape, it is crucial to focus on cultivating customer loyalty. In this...
by Andy Stacy | Apr 10, 2023 | Tips & Tricks
As a brick-and-mortar reseller in the aftermarket, staying ahead in the online business world is crucial. One way you can do that is by keeping your website current and visually appealing. Today, we’ll highlight the importance of regularly updating your website...
by Andy Stacy | Dec 20, 2022 | Tips & Tricks
Though they are often used interchangeably, markup and margin aren’t the same thing, and understanding the difference can ensure your shop stays in the black—and in business! This article will explain the difference between the two terms and how you can use that...
by Andy Stacy | Dec 14, 2022 | Tips & Tricks
The holiday season is generally a welcome time of increased sales and foot traffic for truck accessory stores, speed shops and other retailers. What if we told you there was a simple way to get even more out of the critical shopping months of November and December—and...