Custom Websites for Aftermarket Brands: Drive Your Online Success

In today’s digital marketplace, an aftermarket brand’s website must do more than just showcase products; it must deliver a seamless, efficient, and personalized experience that meets the evolving expectations of both B2B and B2C customers.

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Seamless Year/Make/Model Engine

Our Year/Make/Model lookup engine lets customers search for parts that are verified to fit their vehicles, reducing returns and exchanges.

AI-Powered Autocomplete Search

Enhanced search module autofills customer fields with desired part numbers, categories, or brands.

Premium US-Based Support

US-based support with a dedicated account representative means you’re never on hold–and it’s never a robot.

SEO-First Approach

Strong keyword implementation ties products, part numbers, brands, and series to your business to achieve higher search rankings, while redirects help search engines define the correct URL and funnel more customers to your site.

E-Commerce Capabilities

Abandoned card and wishlist functionality enable follow-up opportunities and recover sales.

B2B Capabilities with Price-Level Support

Dispaly different pricing tiers based on user login. For example, you can sell products to both dealers and consumers, who each see pricing appropriate to their log-in profiles all without the need to multiple sites.

Dealer Locator Modules

Manage multiple locations and help customers find their closest store.

Shipping & Payment Integrations

Variety of integrations help your business manage and automate preferred shipping methods and payment options

Instant Rebates & Savings Support

Integrated rebates for product landing pages and checkout pages as well as full support for instant consumer rebates for part numbers, series, categories, and brands.

Data Grade Options

A dedicated data team procures and manages data to ensure accurate product discovery and uninterrupted site navigation.

Exchange Rate Management

CAD and USD exchange rate management lets you easily expand your business to new territories unhampered by currency differences.

CDN, Security & Fraud Detection

Content Delivery Network allows for faster load times, with built-in fraud detection to mitigate spam and fraudulent purchases.

Paid Add-Ons

Custom Landing Pages

Our design team collaborates closely with you to create custom landing pages that align with your brand and campaign goals. Whether you’re launching a new product, promoting a special event, or targeting a specific customer segment, these bespoke pages are crafted to maximize engagement and conversions. Each landing page is optimized for SEO, mobile responsiveness, and user experience, ensuring that your marketing efforts deliver the best possible results.

Integrated POS for Event Sales & Showroom

Enhance your in-person sales efforts with our integrated Point of Sale (POS) system, which seamlessly connects with your online store. This feature is ideal for trade shows, pop-up events, or in-store showrooms, allowing customers to discover products, check inventory, and complete purchases on the spot. The integration ensures that your inventory is always up-to-date, reducing errors and improving the customer experience by offering a consistent shopping journey across all sales channels.

Buy Online & Pickup In-Store (BOPIS) Integration

Offer customers the convenience of buying online and picking up their purchases at a nearby store with our BOPIS integration. This feature allows you to create and maintain a comprehensive list of participating dealers, giving customers the option to avoid shipping fees and receive their products faster. By bridging the gap between online and offline sales, BOPIS enhances the customer experience, drives traffic to physical stores, and increases the likelihood of additional purchases during pick-up.

Active Data Management Services

Our active data management services ensure that your product listings are always current, accurate, and fully compliant with industry standards. We maintain up-to-date ACES/PIES files and continuously refine year/make/model lookup modules to reflect the latest vehicle data. This ongoing management not only improves product discovery and customer satisfaction but also helps your site remain competitive and reliable in a fast-paced digital marketplace.

Dedicated Private Servers for Optimal Performance

Maximize your website’s performance and reliability with our dedicated private servers. These servers are optimized to handle heavy traffic, reduce downtime, and ensure a smooth, uninterrupted user experience. Ideal for businesses with high traffic volumes or during peak sales events, private servers provide the power and stability needed to keep your site running efficiently, protecting your business from potential revenue loss due to slow load times or outages.

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