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What to Expect

Aftermarket Websites® Program subscribers will receive the following products and services:

1. An Aftermarket Websites® PRO site, to include:
   1. Benefits such as shopping cart capability, product- and brand-uploader tool with more than 300+ brands to load automatically, data updates for these brands, integrations, site analytics, premium phone support, free updates and improvements, and more.
   2. Access to year/make/model and engine family lookup for your website customers.
   3. Deeper customization options such as full-page banners, header and footer control, image grids, and more.
   4. Access to Email Center, an email marketing tool that lets you send unlimited email to up to 500 unique recipients. Additional recipients available at cost.
   5. Someone will contact you soon to discuss everything required to build your site. Your website will be live within 30 days of your delivering all required information.
2. Access to your program account
   1. One-login access to nearly all your tools and services (e.g., price sheets, competitive pricing information, rebates, social media guides, and product videos).
3. Access to On the Map
   1. Service submits your business listing to multiple selected manufacturers for possible inclusion on their online dealer locators. Note that individual manufacturers make their own decisions about who to list based on your stocking and support of their brand and other as-determined requirements.
4. Access to 5/50 Warranty
   1. Exclusive program extends suppliers’ warranties for specified brands and selected categories to 5 years or 50,000 miles.
5. Your store will be listed on our dealer locator.

Important Notes About Aftermarket Websites® PRO

• Site owners cannot change or add year/make/model application fitment for parts. Our year/make/model functionality is strictly based on ACES data received from SEMA Data, DCi, or directly from the supplier. This architecture does not allow for fitment changes by site owners.
• Newly added parts and categories take 24 hours to show up in year/make/model searches
• Though our PRO sites are designed to operate autonomously from a technology standpoint, they require consistent input from site owners over time to deliver positive sales, marketing, and Web-indexing results: you can’t just let your site sit there. Effective practices include uploading custom videos, text, and photos; running online specials; rotating promotional banners; and even external online advertising with Google Ads—anything to keep your site fresh and “alive.”